
Growth: Tea Leaves are Out. Data Insights are In | What’s Your Edge?
Decision-making is the core of good planning. Data trends and patterns are both important to data-derived insights to support decision-making.
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Recession? How to Make the Least Risky Budget Cuts
In down cycles, managing cash is critical to surviving and potentially thriving. Consider 4 key categories for making informed budget decisions.
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Growth Strategies: It’s Best to Have Enough Wood Behind the Arrow | What’s Your Edge?
It takes more than effort to have enough wood behind the arrow for any strategy to succeed. This episode employs a case study that highlights how a strategy without the right tactics and associated activities and resources missed the performance target and what they could have done differently to ensure success.
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How a Stellar Customer Experience is a Competitive Differentiator
Explore how exceeding customer expectations provides a truly memorable positive customer experience that facilitates competitive differentiation and fosters customer loyalty.
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Bad Weather Calls for Piloting Your Business with a Plan, Data, and Processes
Flying a plane or running a business is hard. Both take skills and practice. Flying is even harder when the weather gets rough. Or in our case, when the economic environment becomes gloomy. Listen and read how mastering four instrument flying skills enable your organization to weather any market condition.
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Why Business Transformation Must Start with Process, not Technology
When discussing the best approach for business transformation, our customers often ask two interrelated questions regarding process and technology. Read why process comes first and should inform your technology choice and not the other way around.
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How the Nuances of Vertical vs. Niche Market Approaches Impact Your Growth Strategy
The important nuances between vertical and niche growth strategies have implications for the solutions you create and how you go to market.
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How Rating Scales Are Composed and Affect the Quality of Actionable Insights | What’s Your Edge?
Well-conducted primary research can yield valuable actional insights to guide strategic growth decisions. To gather meaningful responses, it’s important to compose rating scales, a common form of questions, properly.
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- Will Your Customers Make Your Next Solution a Blockbuster Hit? | What’s Your Edge?
- Customer Effort Measure – A Leading Indicator of Competitive CX
- Better Knowledge Transfer Improves Competitiveness and Growth