(512) 681-8800
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Beyond Gut Instinct: What You Don’t Know About Your Customers Is Costing You Growth
January 13 @ 10:00 am - 11:00 am
About
Invest 45 minutes and walk away with a sharper understanding of your customers, a toolkit to ask the right questions, and a practical plan to turn insights into business results. Almost every business owner claims to know their customer; few truly do. This session taps into the power of primary customer research. Join us for a practical, eye-opening exploration of what research really means and why it’s the missing link between data and decisive, customer-centric action.
You’ll discover:
• The critical difference between research, data analysis, and social listening and why it matters for your strategy
• How primary research uncovers what your dashboards can’t, helping you make smarter, customer-focused decisions
• The most effective research methods for real business insights, from focus groups to surveys to in-depth interviews
• Proven tips to avoid common research pitfalls and get actionable answers, not just noise
• A hands-on exercise to identify your most urgent customer question and a roadmap for getting the answer that will fuel your next phase of growth
You’ll discover:
• The critical difference between research, data analysis, and social listening and why it matters for your strategy
• How primary research uncovers what your dashboards can’t, helping you make smarter, customer-focused decisions
• The most effective research methods for real business insights, from focus groups to surveys to in-depth interviews
• Proven tips to avoid common research pitfalls and get actionable answers, not just noise
• A hands-on exercise to identify your most urgent customer question and a roadmap for getting the answer that will fuel your next phase of growth
https://www.linkedin.com/events/7405292651152936960/
