VisionEdge Marketing at a Glance
Hundreds
Customers in targeted industries and engagements around the world
1999
Year VisionEdge Marketing was founded in Austin, TX
Frameworks
Established repeatable processes and methodologies to support execution. One patent for Accelance®. 4 published books.
5
B2B Industries We Serve: Financial Services; Manufacturing; Medical Devices/Life Sciences/Healthcare; Technology; Transportation/Logistics
Data-Driven Measurable Customer-Centric Growth
Proven experts focused on enabling our customers to use analytics, process, and measurement to create and execute on strategies designed to accelerate growth, create more customer value, and improve business performance. Recognized pioneer and authority in Marketing Performance Management.
Let’s talk if you want to move from random acts to smart growth
“When we asked industry peers to recommend a resource that could help us, one name was mentioned again and again, VisionEdge Marketing.” – ETS-Lindgren
Having sat in your seat, before joining VisionEdge Marketing, and worked on hundreds of projects, we’ve never seen a budget that was big enough to achieve all initiatives, Key Performance Indicators (KPI’s), and Management by Objective (MBO) targets. With tight budgets and so much free content available (including on our site) you might wonder why you should engage VisionEdge Marketing. We get this question lots of times.
The easiest way to answer this question is to tell you about what types of business and project challenges have resulted in hundreds of companies choosing our experienced team of experts. Successful project completion actually resulted in a status quo or larger budget (not the shrinking budget you’re often stuck with or the mid-year cutbacks) and a higher rate of KPI/MBO achievement and career satisfaction. We are proud to say that all of our customers are referenceable.
We recognize that every engagement is unique in multiple ways. The more unique it is, the more strategic it is, and the tighter the timeline, the more you need the expertise that. VisionEdge Marketing brings:
Business Challenges
- How to effectively acquire and keep profitable customers and grow their value
- How to successfully define and launch market-worthy products & services and accelerate adoption
- How to create a performance-driven Marketing organization that serves as a growth engine and operates as a Center of Excellence
- How to measure, improve, and prove Marketing’s contribution to the business
Project Challenges
- Deep experience that helps you avoid both common and little known pitfalls, maintain project momentum, and enjoy greater success
- An objective view point, especially important for cross-functional or politically-charged projects
- Innovative ideas needed for launching new processes or transformational projects
- Missing skill sets, especially important for one-of and beta projects
- Extra hands to help accelerate projects with an aggressive timeline
Our purpose, simply stated, is to help our customers use data, analytics, process and measurement to accelerate growth, create customer value, and improve performance.
VisionEdge Marketing, founded in 1999, is a trusted expert that brings processes, methodologies, and best practices designed to help you achieve your growth goals faster and with greater confidence. Our core capabilities in data-derived insights, strategy, customer-centricity, performance management and operational excellence, deliver results, close the gaps and upskill your team.
Milestones at VisionEdge Marketing
Receive Eloqua Marketing Ambassador status
Second Book – Measure What Matters: Reconnecting Marketing to
Business published
First Book – Gone Fishin’ published
SmartStart Services Suite Announced
Learn more about career opportunities at VisionEdge Marketing.
From the Blog
- Customer-Centric Growth: Unlock 7 Success Factors September 19, 2023
- 12 Opportunities to De-Risk Your Strategic Planning and Execution | What’s Your Edge? September 12, 2023
- Asked and Answered: Which Opportunity Scoring Model is Better & Why August 22, 2023
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