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Unlock Your Creative Brilliance: The Ultimate Customer-Centric Value Proposition Challenge!

January 24 @ 11:00 am - 12:00 pm

Are you ready to revolutionize your approach to developing a customer-centric value proposition that connects so powerfully with your customers that it becomes indelible in their minds? Join us for an electrifying webinar where we challenge you to unleash the full force of your creativity.

In the wise words of Simon Sinek, customers don’t buy what you do, but rather, why you do it. Whether you’re a company of one or many, this webinar will redefine how you approach developing a customer-centric value proposition. We’ll delve into how tapping the richness of one’s innate creativity back channels combined with traditional methods, enables you to craft a value proposition that stands out from your competition and resonates with your customers.

Learning Objectives:

1. Understand the concept of creativity back channels and how to combine this powerful resource with traditional approaches to develop a distinctive value proposition.

2. Learn practical techniques for tapping into your and your team’s creativity back channels to identify unique ways you can create customer value.

3. Explore the role of collaboration with key stakeholders and your ecosystem in value proposition development and how to engage them in the creative process.

Join us on Wednesday, January 24th at 11 am CST/Noon EST to discover the transformative potential of tapping into your and your ecosystem’s creativity back channels and unlock a value proposition that creates uncommon market advantages for both you and your customer.


January 24
11:00 am - 12:00 pm


Susie deVille


Virtual Roundtable

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