Events

Gain insight using data-driven Marketing Performance Management (MPM) strategies to accelerate growth, create value, and improve performance for businesses. We will discuss how to use measures and analytics to identify areas for improvement, set measurable goals, and track progress to achieve desired results. Join this session to learn how to: Use data-driven strategies to identify […]

If as a business leader you want to learn how to use a practical customer-centric framework to drive sustainable organic growth for your organizations, this session is for you. We’ll walk through a systematic process for putting the customer first and using upstream marketing to navigate the path to growth. This is a fast-paced actionable […]