• Cracking the Code on Better Marketing Performance

    DemandCon San Francisco, United States

    November 14 DemandCon San Francisco, CA   Certain marketing organizations seem to have “cracked the code” of marketing performance.  Not only do they drive incredible value for the companies they’re […]

  • Improve Your ROI: Marketing Performance Measurement in 2015

    Webinar Marketers, today, can truly become measurable value creators with the right tools and techniques that proactively track marketing performance. Join us for an interactive session as three leading experts […]

  • No Excuses: Six Best Practices for Making Marketing Relevant to the C-Suite

    Hilton San Antonio Hill Country Hotel & Spa 9800 Westover Hills Boulevard, San Antonio, TX, United States

    The presentation focuses on what Best-in-Class B2B marketers do better and differently to improve and prove the value of marketing. Participants learn the Six Best Practices implemented by the BIC. […]

  • Creating an Analytics Center of Excellence

    Grand Hyatt Tampa Bay 2900 Bayport Drive, Tampa , FL, United States

    Analytics are key to making your company agile, and to making better market, customer, and competitive decisions. An analytics center of excellence provides the company with valuable insights, protects privacy […]

  • Using Analytics to Make Marketing Relevant to the C-Suite

    Marriot Marquis 55 Fourth Street, San Francisco, CA, United States

    You’ve invested in collecting data, built numerous marketing models, established an analytics team, even developed a data governance process, but one of the biggest challenges for many marketers is how […]

  • Tales from the Marketing Performance Pack Leaders

    Online TX, United States

      Marketing Performance Study Results out on April 29th 9:00 AM Eastern Daylight Time Marketers certainly feel the pressure, not just to stay busy, but instead to prove performance by […]