Thank you for attending the IFCA Ecosystem webinar “Using Ecosystem Maps to Accelerate Market Success.” We hope you took away at least one good idea.

Today most organizations recognize that venturing unprepared into unchartered territory is fraught with risk. When it comes to entering new markets, it helps to have an ecosystem map.  Ecosystem maps serve as a valuable tool for getting the lay of the land in a new market, assessing the opportunity, and identifying the best points of entry. This webinar covered how to:
  • Create an ecosystem map in five manageable steps
  • Use the map as a tool for accelerating market traction and penetration

Per your request, follow this link to access the handout from this webinar. You will be asked to log in or register to download the pdf from this landing page. 

What comes next? Take a look at these other resources you may find useful:

Using the Customer Buying Process to Align Sales and Marketing and Create 3 Key Sales Enablement Tools Third Edition ($89.95).

The newest edition of this workbook has now been released! Purchase the 54-page workbook that provides 15 worksheets to enable users to map their customer buying process, develop questions for persona creation, work though considerations for creating usage scenarios, guide the development of playbooks, establish business outcomes, performance targets and metrics for sales and marketing, and to inventory sales assets

Get more information or purchase the Using the Customer Buying Process to Align Sales and Marketing workbook. 

Don’t Waste Your Bullets: Using Customer Engagement to Accelerate Revenue and Improve Alignment.  

Download our popular white paper that recommends six essential C’s marketers must understand to properly engineer a customer-centric buying pipeline and outlines how to use it to better accelerate revenue and align marketing and sales.

Download Don’t Waste Your Bullets: Using Customer Engagement to Accelerate Revenue and Improve Alignment today.

KeyPoint MPM Newsletter

Once you register to download the presentation, you will start receiving VEM’s KeyPoint MPM Newsletter. This monthly newsletter is dedicated to providing recommendations related to marketing accountability, metrics and dashboard development, processes for marketing success  and often includes research of interest to marketers.

Click here for a sample of KeyPoint MPM Newsletter 

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