• VisionEdge Marketing Presents: Tips for Securing Top Executive Buy-In

    DoubleTree Hotel 2001 Post Oak Boulevard, Houston, TX, United States

    Austin, TX, August 20, 2001 – Marketing budgets are receiving intense scrutiny by CEOs this year. As marketing professionals enter their planning phase for 2002, they are experiencing a higher-than-usual level of angst. With this in mind, VisionEdge Marketing, in association with the Business Marketing Association, will present a half-day program in Houston, Texas on […]

    $80
  • Marketing Strategy – The Secret Catalyst to Building Valuation

    Norris Conference Center 2525 W. Anderson Lane, Austin, TX, United States

    During turbulent economic times, most companies have a tendency to cut marketing budgets in an effort to reduce expenses. Unfortunately this can have a negative impact on the company's valuation. During its third annual marketing summit, VisionEdge Marketing, Inc., an Austin, Texas-based strategic marketing consulting firm, will explore marketing strategies that can help a business […]

  • Measuring Marketing Performance – Thinking Like the CEO

    Online TX, United States

      Register to attend this live web event brought to you by VisionEdge Marketing and Cognos. Useful for any CMO, marketing executive and/or professional that wants to understand what today’s CEOs expect in terms of marketing accountability, the implications of these expectations on marketing executives (especially the CMO), and specific metrics recommendations that should included […]

  • Aligning Marketing Measurement with CFO Expectations

    Online TX, United States

    Any B-B executive, CMO, and senior marketing executive and/or professional that is being asked to develop metrics that demonstrate your contribution to the company should attend this live web event. Jeremy Adamson, the Global Marketing & Communications Controller for Symantec Corp., will provide insights and recommendations on how to build a strong relationship with your […]

  • Proving Marketing’s Value: Tangible Tools and Metrics for the 21st Century

    Thank you for your interest in the VisionEdge Marketing presentation “Proving Marketing’s Value: Tangible Tools and Metrics for the 21st Century,” presented at AMA's Communicating Marketing’s Value program. Proving Marketing’s Value: Download this presentation to learn some of the key things marketing executives and professionals need to do to create a performance-driven marketing organization. Enable your marketing […]

  • Fast Companies: The Quick & The Dead

    Online TX, United States

      The dynamics of the 21st Century are forcing businesses of all sizes and types to speed up.  Skip Maner, the Managing Principal of Inverness Capital Partners, will provide insights and recommendations on how to ensure your company is using smart speed and the most important tasks for fast companies.  Laura Patterson, the President of […]