Request a Quote

As a Marketer, shouldn’t you know how effective you are? After all, analytics are at the heart of Marketing Excellence. However, in order to effectively improve and gain a competitive advantage, you need to know where you stand.. Is your Marketing organization among the Best-In-Class or is it Average when it comes to analytics? Use this scorecard to see how your Marketing Analytics stacks up.

We know you’ll find the results helpful!


For each question below, enter a score of 1-10 (whole numbers only) that you believe best reflects your Marketing organization's analytics proficiency. 1 means Not Proficient at all and Have No Mastery; 10 means Extremely Proficient and Have Mastered the Skill.

All fields are required to receive a copy of your results.

First and Last Name Business Name Work Email Work Phone Number

Selecting metrics that measure marketing’s value


Accessing accurate, reliable data


Collecting, storing, and managing data


Analyzing and reporting on performance


Creating data visualizations


Improving marketing effectiveness with analytics insights


Using data to link marketing activity to business outcomes


Creating dashboards that communicate marketing’s value


Creating marketing dashboards that facilitate strategic decisions

Leave a Reply

Customer Quotes

Loading Quotes...